Nothing against pay per click, it is great for getting on page one when your site doesn't have the domain authority to rank organically. In fact we have a team of professionals who can help you get the highest ROI on your pay per click while your site gains authority in the search engines.
First Page In Google Takes Patience
Google is in the business of delivering relevant information of good quality from trusted sources. It takes time to develop that respect with Google. There is no tricking Google or faking it till you make it.
If your site is brand new then Google will place it in a "sand box" for an indeterminate amount of time (currently some SEO Experts are saying this is taking up to 7 months). When we take over a site or launch a new one we do the following to ensure the fastest ranking from Google.
- Register the site with Google Business
- Build citations for your local SEO campaign
- Setup profiles on major social networks (ie: Facebook, Twitter, Google+, Youtube, Tumblr, Pinterest, Blogger ect.)
- Run a Social Signals campaign.
Once that has been done we focus on building content and backlinks.
In order to rank in the search engines it is important to have good quality content on your web site that is relevant to the keywords that you want to rank for. It is also important to have quality back links. Back links are like a recommendation of your site. The anchor text used on the back link helps google understand "why" your site is being recommended. The day when you could pay someone to list your site in thousands of free directories and get rank are long gone. In fact, google may even penalize your site if you get too many links from what are deemed as "spam" sites.
